Web Survey Bibliography
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Telephone remains a dominant survey mode for surveys of the general public since most households have a telephone; only 4.8% of households nationwide do not have a phone (US Census). Some households have only a landline telephone, some have only a cell phone, some have both a landline and a cell phone, and some have multiple landlines and cell phones. Nationally, about 62% of households have their telephone number listed in a telephone directory (personal communication, Marketing Systems Group). Cell phone only households have increased from about 4% in 2004 to over 14% in 2007 (Blumberg, et al., 2009). Given these changes in cell phone only households, should we be concerned about the possibility of coverage error in random digit dialing (RDD) samples?
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Web survey bibliography - Tarnai, J. (5)
- Dual Frame Sample and Mixed Mode Survey Strategy for Improving Coverage Error; 2012; Tarnai, J., Pfingst, L., Solet, D.
- Characteristics of Cell Phone Only, Listed and Unlisted Telephone Households; 2009; Tarnai, J., Moore, D., Schultz, M.
- Characteristics of Cell Phone Only, Listed, and Unlisted Telephone Households; 2009; Tarnai, J., Schultz, R., Moore, D.
- Survey Mode Preferences of Business Respondents; 2004; Tarnai, J., Paxon, M. C.
- Mode effects of cognitively designed recall questions: A comparison of answers to telephone and mail...; 1991; Dillman, D. A., Tarnai, J.